AT&T to Lean on Atrix 4G Against Verizon iPhone

Now that the iPhone is available on Verizon, AT&T is looking for a new partner in crime. Motorola’s Atrix 4G, which blurs the line between phone and computer, looks to be a good candidate. T-Mobile’s commercials depict AT&T as piggy-backing on the iPhone and this latest move doesn’t do much to change that perception.

To attract new customers, AT&T Mobility Chief Executive Ralph de la Vega said the forthcoming Motorola Atrix 4G will be the carrier’s leading device in its portfolio. Mr. de la Vega wouldn’t say how much money the carrier will spend on marketing the device, but he said it would receive amounts similar to campaigns for the iPhone or its previous hit phone the Motorola Razr.

Verizon has had a close partnership with Android and Motorola as AT&T was the exclusive carrier for Apple’s iPhone. Now that Verizon is in bed with the iPhone as well, it looks like AT&T is looking for a new sugar daddy. The Motorola Atrix 4G goes on sale on March 6th for $199.99 with a two-year contract. Preorders begin on Feb 13th, which is 3 days after Verizon pre-orders begin for non-Verizon customers.

via WSJ.com