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The 7 Great Half-truths of Network Marketing

There is a great ebook I read once. You have probably heard of it and if you haven’t read it, you should. I think some of the points of that book are somewhat dated or I guess just don’t apply to the businesses I do, so I decided to express my opinions on those points.

1. Everyone is your prospect

No, Everyone is not a potential prospect. However, everyone you come in contact with could possibly know someone that is a good prospect for your business. This means that you should still make it a point to tell everyone about your business. The trouble comes when you become a walking commercial and nobody wants to hang out with you. Don’t be “that guy”! Don’t try and shove your business down anyone’s throat.

2. This Really Isn’t Sales, We Just Share Products With People

This is total bull. Of course this is sales. You want money in return for goods or services. However, this is not a door-to-door-sell-a-refrigerator-to-an-Eskimo type business. You can’t go around overcoming objections and forcing people into things. You will be wasting your time, you will lose all the people you sponsor, your returns will be ridiculous. Don’t Be A Sales-Weasel!

3. Anyone Can Do This

Anyone with a true desire for success can do this. There are no real prerequisites. If you are willing to learn as much as possible and share that passion and knowledge with others, you are more than halfway there. You don’t have to have sales experience or be able to give an excellent presentation. Ultimately, people will listen to you because you are honest and confident in what you tell them.

4. We’ll Build Your Business For You

Of course “we” will, but this is usually only going to happen when it directly affects the success of your upline. Obviously, anything you make helps your upline, but you will get the most assistance in building your business when your upline needs you to get promoted in order to get them promoted.

5. We Have The Best Product Ever

If you think the product is crap, then it is crap. You can’t represent something that you don’t believe in. However, the product itself is pretty much irrelevant. Think of every network marketing product as a gun. All guns can shoot stuff, but some do it a little better than others and it always depends on who is doing the shooting. Use Common Sense, so when you’re looking to compare tools as this Webinar Jam, information as this Demio Review can result really useful

6. You Just Don’t Have Enough Belief

Actually, as silly as it seems, this one is more true than false. You have to truly believe in what you are doing to be successful at it. I could hook you up with the “best” company with the most lucrative, turn-key, automated system. You will still fail if you don’t believe it actually works. Everyone you contact will run from you because they will see that you don’t believe in yourself or your product.

7. The Proven System

There is definitely a proven system with most companies that you join. This system has probably worked for most of the people in that company in making a little money on the side. This system is how things have always worked. Eventually, though, every system has to be upgraded. Don’t just blindly do what “they” tell you to. Do your research. Network and learn from others.

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Just Say No!

Everyone remembers this phrase from back in the day. It was supposed to help deal with the large number of young kids abusing drugs in the 80’s and 90’s.  I’m afraid it didn’t really work, you want to know why? because back in the day there were no rehabs like the holistic drug rehab centers around today that also help you on where to go after detox, like Life Assurance Recovery. This is proven by the fact that a lot of network marketers and home-business owners to this day refuse to say “No.”

Let me explain. How many times have you been on the phone with a prospect and you could tell they would NOT be a good addition to your team? Maybe they sounded lazy, not really interested, asked too many negative questions, or maybe they even asked you outright if you were trying to scam them. What did you say? Did you try to overcome their objections or did you do what a pro would do and tell them to kick rocks?

As I stated in a previous article: You Are NOT a Salesman. You are not out to change everyone’s mind about joining your business or buying your product. You are here to help those that want to be helped. When you are prospecting, you are interviewing people and sorting them to see if they will be able to benefit your organization.

If it seems like you are putting in too much work to enroll someone, just tell them straight up: “I’m sorry, I don’t think you would be a good fit for this position. Good Luck!” and end the conversation there. Time is your most important resource because you can NEVER get it back. Never Waste Your Time!

If you are going to be successful in this business, you have to be a leader. Maybe you don’t feel like one. Maybe you’re kind of shy. Maybe you didn’t hang out with the “cool” kids in high school. Who Cares! You are running things now. This it YOUR business. Own It!

You are the one offering help to someone else. You already run your own business and the person on the other end of the line wants what you have to offer. You do not need them to sign for you to be successful. You are already a success! This person will not make or break you because you keep your pipeline filled in many different ways.

I would like you to perform an exercise I read about in Mike Dillard’s “Essential Reports” e-Book (bundled with the highly-recommended Magnetic Sponsoring System). The next time you’re doing calls, make it a point to tell at least 5 people “No.” Just pick any old excuse and tell them that you don’t think they are going to work out.

This exercise will change your mindset and your posture instantly because it gives you all of the power and it will help you adopt a mindset of abundance which is a critical trait that all Alphas share. Your mind will finally understand that you are the leader, and that the success of your business is not dependent upon any one person or handful of leads.

-Mike Dillard