There is a great ebook I read once. You have probably heard of it and if you haven’t read it, you should. I think some of the points of that book are somewhat dated or I guess just don’t apply to the businesses I do, so I decided to express my opinions on those points.
1. Everyone is your prospect
No, Everyone is not a potential prospect. However, everyone you come in contact with could possibly know someone that is a good prospect for your business. This means that you should still make it a point to tell everyone about your business. The trouble comes when you become a walking commercial and nobody wants to hang out with you. Don’t be “that guy”! Don’t try and shove your business down anyone’s throat.
2. This Really Isn’t Sales, We Just Share Products With People
This is total bull. Of course this is sales. You want money in return for goods or services. However, this is not a door-to-door-sell-a-refrigerator-to-an-Eskimo type business. You can’t go around overcoming objections and forcing people into things. You will be wasting your time, you will lose all the people you sponsor, your returns will be ridiculous. Don’t Be A Sales-Weasel!
3. Anyone Can Do This
Anyone with a true desire for success can do this. There are no real prerequisites. If you are willing to learn as much as possible and share that passion and knowledge with others, you are more than halfway there. You don’t have to have sales experience or be able to give an excellent presentation. Ultimately, people will listen to you because you are honest and confident in what you tell them.
4. We’ll Build Your Business For You
Of course “we” will, but this is usually only going to happen when it directly affects the success of your upline. Obviously, anything you make helps your upline, but you will get the most assistance in building your business when your upline needs you to get promoted in order to get them promoted.
5. We Have The Best Product Ever
If you think the product is crap, then it is crap. You can’t represent something that you don’t believe in. However, the product itself is pretty much irrelevant. Think of every network marketing product as a gun. All guns can shoot stuff, but some do it a little better than others and it always depends on who is doing the shooting. Use Common Sense.
6. You Just Don’t Have Enough Belief
Actually, as silly as it seems, this one is more true than false. You have to truly believe in what you are doing to be successful at it. I could hook you up with the “best” company with the most lucrative, turn-key, automated system. You will still fail if you don’t believe it actually works. Everyone you contact will run from you because they will see that you don’t believe in yourself or your product.
7. The Proven System
There is definitely a proven system with most companies that you join. This system has probably worked for most of the people in that company in making a little money on the side. This system is how things have always worked. Eventually, though, every system has to be upgraded. Don’t just blindly do what “they” tell you to. Do your research. Network and learn from others.