Why You Should Be Using Foursquare For Your Business

4sq_mayor_nearbyA few days ago on Black Web 2.0, I covered the reasons why you should be using Foursquare for your business and briefly touched on the specific strategies involved. In addition to reading that post (linked below), you should take a look at this awesome slideshare presentation by Chris Breikss (President of 6S Marketing Inc.) I’ve embedded it below.

The key to leveraging Foursquare for your business lies in the way it promotes and advertises your business. A user visiting your venue on a regular basis can earn a Mayor badge for visiting more than other users. This is where the competition comes in and is only one example of the types of badges available. Not only is the user’s location broadcast on Foursquare, but users can link up both Twitter and Facebook. This increases the visibility of your business across the web.

via Why Should Your Business Be Using Foursquare? | Black Web 2.0 .

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  • I just joined Foursquare over the weekend (blame Scoble), and agree that savvy businesses can certainly use Foursquare to their advantage. Does Foursquare have “business accounts” that are designed for interaction with the customers who visit their sites? Or would a business need to get a regular Foursquare account and just link to the customers as friends? (Oh, and I guess we need to remind the businesses that becoming mayor of their own site is counterproductive.)

  • Actually, the business doesn't really need an account. Foursquare has a
    contact form so that businesses can coordinate with them regarding special
    events, which you can access here http://foursquare.com/businesses/. Even
    without cooperating directly with Foursquare, it's easy to find your own
    business on the site and see who has visited and who the mayor is.

  • this is the first I come here ,I will try to use it !

  • this is the first I come here ,I will try to use it !

  • I will try to use it !